So – You have a new brand. But what’s the next step?
Brand Implementation is an essential part of any brand creation, there’s no point in creating a brand and then letting it go stagnant. Once your new brand is establishes it’s important to show your audience that your growing. Show them you have made changes, and lets them enjoy your new brand just as much as you do.
Companies tell their stories through branding, which means people have to see, hear and engage with the brand for it to be successful. The culmination of all the strategy sessions, team interviews, copywriting edits and design reviews is consistently telling a brand story to the public. That process is brand implementation.
Once you’ve built your brand you have to let the world know, through both digital and physical means. Luckily for us we have a print studio downstairs and can provide any business stationery you may need, like fliers, menus or business cards and a design studio upstairs to help perfect your website, blogs and social media accounts.
As a business you have to get your brand out there and show it to the world, this is something were great at businesses achieve. One way to implement your brand would be through producing printable goods for example if your brand is a shop it may be a good idea for some brochures advertising the good you sell or perhaps business cards if you work freelance.
The other aspect of brand implementation is the digital, this is how your business looks online, including your website, making sure it’s fully functional, looking and designed well as well as your social media accounts, showing you how to make the most of these useful tools to help increase your brand awareness and sales.
Brand Implementation Examples
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